Loyalty Card Proposal - 1742 Words

PROPOSAL TO IMPLEMENT A CUSTOMER REWARDS PROGRAM THROUGH EXPRESS MART PLUS CARD Abstract Due to the increase in competition in the Retail Industry, we must impose a new marketing strategy to retain our current customers. Our main strategy is to create a reward program for customers through XM Plus Card Rewards Program. Achieving the above will allow us to retain our current customers by motivating them to frequently buy from Xpress Mart. I. Introduction Modern marketing revolves around the Customer. It is an old and by-now universally accepted concept that the Customer is the King. In recent years, the competition for customers has led many companies in the retail industry to implement a customer rewards program and provide†¦show more content†¦2.2.1.3 Exchanging accumulated points for XM Gift Certificates: Step 1. Encode the number of the gift certificate using the barcode reader Step 2. Press the XM button on the P.O.S. counter to deduct the necessary points from the XM Plus Card. Step 3. Instruct the customer to sign their name on the duplicate receipt. Step 4. Keep the receipt for record purposes and turn them over to the respective Store Supervisor. 2.2.2 Management Training The Programmer is responsible for designing the XM Plus Card Rewards Program, incorporating the program into the current Point-of-Sale System, designing the software that will create each XM Plus Card and training the Area Accountants on the XM Plus Card Rewards Program. Schedule of Training The Area Accountants will be sent to the Head Office and will be trained by the Programmer regarding the XM Loyalty Card Rewards Program following the schedule below: Registration 8:00 am Overview of the XM Plus Card 9:00 am POS Instructions on assigning points for each sale 9:30 am Validity of XM Plus Card 10:00 am Methods of redeeming rewards for points earned 10:30 am Printing the card 11:00 am The Store Managers and Store Supervisors will be trained by their respective Area Accountants on the XM Plus Card system using the following schedule: Store Managers †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Monday 8:00 am - 11:00 am Store Supervisors †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Tuesday 8:00 am - 11:00 am CounterShow MoreRelatedLoyalty Card Proposal1728 Words   |  7 PagesPROPOSAL TO IMPLEMENT A CUSTOMER REWARDS PROGRAM THROUGH EXPRESS MART PLUS CARD Abstract Due to the increase in competition in the Retail Industry, we must impose a new marketing strategy to retain our current customers. Our main strategy is to create a reward program for customers through XM Plus Card Rewards Program. Achieving the above will allow us to retain our current customers by motivating them to frequently buy from Xpress Mart. I. Introduction Modern marketing revolvesRead MoreInitial Design Of The Con Man Project1232 Words   |  5 PagesFrench toast Mafia Tutor: Rene Leaveux Table of Contents î ¿ ¿Management Summary Project Goals Initial (Original) Proposal Revised (Your Individual) Proposal State-of-the-art Technologies (in your individual solution) Appendixes Appendix A – Diagram / Specification, etc î ¿ ¾  Management Summary Please provide a summary of the information detailed throughout this project proposal. As requested by SITP Ltd, I’ve been reviewing and updating the specifications of the Con Man Project which wasRead MoreCineplex Entertainment1598 Words   |  7 Pagesthe one-time fees and rewards)? 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